I’ve been a professional designer and art director for nearly two decades.
Below is a small sampling of some of the work I've art directed over the recent years.
When I was hired at RFP360 as the solo designer, I inherited a logo and a dull, lifeless brand. I was tasked to bring it to life and elevate it while keeping the current logo. I created a lively gradient color palette and infused it into all marketing collateral with a refreshed brand voice. Every outdated piece was completely overhauled and redesigned in the elevated brand look.
As part of a small but mighty website team, I at directed, redesigned, and rebuilt the entire 150+ page Wordpress website in only a few months.
VIDEOS
I really enjoy art directing animated videos from concept to completion. I provide an organized and complete package to contract video animators including a detailed storyboard, script, final voice over files, vector imagery, product screenshot illustrations, and brand elements for a seamless end product. I also have experience working directly with agencies and voice over artists to ensure our brand voice is consistent.
Below are some examples of my most recent art directed RFP360 videos.
When I was hired at HighQ, I inherited a very dated and confused brand. I was tasked to rebrand and to slightly update the current logo. After a discovery period and executive leadership buy-in, I created an energetic color palette, patterns, icons, and other thoughtful elements. I built and led design team to assist me in applying the new brand to every existing marketing and sales collateral (350+ pieces).
Much like my role at RFP360, I was a part of a small website team that rebuilt and redesigned the entire Wordpress website in only a couple months.
WEB DESIGN
I have extensive experience designing wireframes and working with copywriters and developers to build beautiful custom websites, but I am also very skilled at designing and editing numerous websites hands on.
Below are my two most recent corporate website builds (before and after) as well as my personal blog.
Click images to enlarge.
Website before (L) and after (R).
View live site.
Website before (L) and after (R).
Website was taken down after Thomson Reuters acquisition.
INFOGRAPHICS
I can take overwhelming information and design it in an infographic format,
which is much more visually appealing and more easily consumed.
Here are some recent examples. Click any image to enlarge.
large scale & event
I’ve designed large scale event and office graphics throughout my entire career, and have a passion for it. I thrive on seeing a brand unfold in large format and tying every brand element and material together seamlessly.
I have experience working with printers and install teams from start to finish all around the world. Some notable conferences I’ve designed for include Silpada Designs, United Soccer Coaches, Title Boxing Club, My Travel Biz, TravelCoin Foundation, and HighQ.
LAYOUT
When it comes to layout I can do it all—magazines, brochures, ebooks, emails, flyers, book covers, print and digital advertisements, booklets, flyers—for any industry! I’m extremely comfortable working with printers and vendors to ensure a great final product. I also have vast experience leading and coaching a team in all areas of design.
SMALLER BRAND BuildoutS
Examples of some of the boards I’ve built (for the clients I worked with at Hello Big Idea) to make each brand come to life. Following the brand board stage, I created detailed brand guideline books.
Toggle to see 19 brand board examples.
BRANDING
I absolutely love working with clients to build elevated and cohesive brands. Seeing them come to life is always rewarding. Below is a small sampling of some logos I’ve designed as part of a complete branding package.
See all the national brands I’ve worked with and details about my blog and social media engagement
BLOG & SOCIAL MEDIA GRAPHICS
I have both art directed and designed blog and social media imagery for numerous brands over the years.
Below is a small sampling.
apparel + MISC.
I have experience in apparel and merchandise design and printing and understand the printing process on any substrate.
SET STYLING
I really enjoyed taking one large and completely empty AV studio and turning it into two sets on a very tight budget at Silpada Designs. I coordinated the walls being painted, painted the trim myself, solely sourced and hauled all of the furniture, artwork, accessories, and put everything together for numerous video and still shoots.
FINE & DIGITAL ART + DIY PROJECTS
In my free time I enjoy breaking away from the computer to paint and create with my hands. I like to work with acrylic paint in an abstract style, use my DIY crafty skills, and draw digitally by hand on my iPad Pro. I also enjoy reading.
INVITATIONS & CARDS
Over the years I’ve designed every kind of stationery imaginable as a creative outlet.
